There are many reasons why a business will fail. Much research is available to denote which factors are the most important, however, it appears that most business fail because they lack focus on the organization’s most vital asset – customers.
Strategic plans, marketing, technology and capital investment are clearly important, but emotional commitment of the people using the tools and executing the plans is what determines whether companies sink or soar.
"Building Your Profile" in business is very much about building your profile in life. It is through "pushing yourself to be your own personal best" that people around you will start to admire and follow you.